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____________________ Are Important Because They Are the Mechanism Through Which

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____________________ are important because they are the mechanism through which most people express their feelings.

Comprehend the principles of branding and communication in marketing.
Understand the significance and application of the marketing mix in nonprofit organizations.
Grasp the importance of demographic and psychographic measures in building marketing strategies.
Recognize the role of strategic communication and integrated marketing communication (IMC) in aligning marketing messages.

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