To Make Successful Use of the Equity Theory,managers Must Remember

question 183

Multiple Choice

To make successful use of the equity theory,managers must remember that

• A) over rewarded employees perform best.
• B) under rewarded employees perform best.
• C) for rewards to motivate employees,employees must perceive them as being fair.
• D) employees must consider their inputs equal to the inputs of their comparison other.
• E) employees must consider their outcomes equal to the outcomes of their comparison other.

Understand the process and importance of forecasting in marketing.

Recognize ethical considerations and privacy concerns in gathering and utilizing data.

Comprehend the importance of competitive intelligence in strategic planning.

Grasp the diverse range of research tools and their applications in marketing decisions.

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Definitions:

Budget Line

A visual chart showing every potential mix of two products that one can buy with a specific amount of money at constant prices.

Goods

Tangible items that satisfy human wants or needs, and that can be transferred from one person to another.

Income

The income earned, particularly consistently, from employment or investment returns.

Ordinal Utility

A concept in economics that describes how consumers rank different bundles of goods, reflecting preferences in terms of order rather than quantifiable satisfaction.