Which of the Following Is a Difference Between Individual Branding

question 30

Multiple Choice

Which of the following is a difference between individual branding and family branding?

• A)In individual branding, different brand names are used for different products, whereas in family branding, several different products are marketed under the same brand name.
• B)Companies use individual branding when products do not vary in use or performance, whereas companies use family branding when products vary greatly in use or performance.
• C)Individual branding identifies the brand of a part that makes up a product, whereas family branding identifies the entire product.
• D)Individual branding is used when two brands receive equal treatment, whereas family branding is used when two brands borrow from each other's brand equity.

---

Definitions:

Cash Distributions

Payments made in cash by a corporation to its shareholders, typically from earnings or profits.

Tax-exempt Income

Income that is not subject to federal income tax, such as certain interest income from municipal bonds.

Ordinary Income

Income earned from standard operations, subject to standard tax rates, including wages, salaries, commissions, and interest.

Distributed

In finance, refers to the allocation of dividends or other payouts to shareholders from a corporation's earnings.