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Scientists appeal not only to observed facts but also to
Ancillary Sales
Additional sales generated from goods or services that are supplementary to a company's primary product offerings.
Marketing Mix
The strategic combination of the four Ps—product, price, place, and promotion—used to market a product or service effectively.
Market Share
The percentage of an industry's sales that a particular company controls.
Ancillary Sales
Additional revenue generated from goods or services that complement a company's main business operations.
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