INSTRUCTIONS: Choose the Word or Phrase in [ ] Which

question 50

Short Answer

INSTRUCTIONS: Choose the word or phrase in [ ] which will correctly complete the statement. Select A for the first item, B for the second item, and C if neither item will correctly complete the statement.
Customary ratios for a conventional mortgage stipulate that monthly mortgage payments cannot exceed [ 10 to 15% | 25 to 35% ] of the borrower's monthly gross income.

---

Definitions:

Marketing Mix

The blend of tactical marketing tools, such as product, price, place, and promotion, that a company uses to pursue its marketing objectives in the target market.

Target Markets

A group of people who have a common want or need that your business can satisfy, who are able to purchase your product, and who are more likely to buy from your business.

Sales Forecast

An estimation of the revenue that a company expects to receive from the sale of goods or services in a future period.

Marketing Concept

The philosophy of a business in which the wants and needs of customers are determined before goods and services are produced.