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INSTRUCTIONS: Choose the word or phrase in [ ] that will correctly complete the statement. Select A for the first item, B for the second item, and C if neither item will correctly complete the statement.
Ownership in a corporation would be represented by [ stock | bonds ].
Briefly
In a short, concise manner or period.
Publicity
The attention that a person, product, or company receives from the media and the public, often achieved through marketing or promotional efforts.
Promotional Mix
The blend of different marketing strategies such as advertising, sales promotion, public relations, personal selling, and direct marketing used to achieve business goals and communicate with the target audience.
Strengths/Advantages
The positive attributes and competitive benefits that give a company or product superiority over others in its market.
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