A Disadvantage of Newspaper Advertising Is That

question 26

Multiple Choice

A disadvantage of newspaper advertising is that:

• A)​it has low geographic selectivity and flexibility.
• B)it may not be the best vehicle for marketers trying to reach a very narrow market.
• C)it does not lend itself well to cooperative advertising.
• D)​it does not allow manufacturers and retailers to split the costs of advertising.

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Definitions:

Poor African Country

Refers to a nation within the African continent characterized by low GDP per capita, struggling economies, and below-standard living conditions.

Social Isolation

Social isolation is a state in which an individual lacks a sense of social belonging, social engagement, and fulfilling relationships, which can lead to numerous mental and physical health issues.

Elderly People

Individuals typically aged 65 and older, often considered a distinct group with specific social, economic, and health care needs.

Social Support

The assistance and comfort received from friends, family, and acquaintances, which can have positive impacts on an individual's well-being.