Based on a Few Students Whom You Know, You Decide

question 40

True/False

Based on a few students whom you know, you decide that art majors wear funky clothes and that physics majors tend to be nerds. This is an example of inductive reasoning.

Recognize the role and functionality of structural equation modeling (SEM) in research.

Appreciate the methodological considerations in selecting appropriate statistical techniques for research.

Understand factor analysis and its application for simplifying research data.

Understand the basics and purpose of the one-sample chi-square test as a goodness-of-fit test.

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Definitions:

Performance Risk

The perceived potential for a product or service to fail to meet expected performance standards, leading to customer dissatisfaction.

Functional Needs

The basic or practical needs that a product or service fulfills for the customer.

Affective Component

A component of attitude that reflects what a person feels about the issue at hand—his or her like or dislike of something.

Psychological

Pertaining to the mind or mental processes, affecting or involving the psychological state.