Critical Thinking Questions Case 3-1 You Are a Professional Web

question 28

Multiple Choice

Critical Thinking Questions Case 3-1 You are a professional web designer and have volunteered your services to help a local charitable organization create a website. During the second meeting with the organization's director, she asks for help in defining just who will visit the new website and why they might choose to do so. You suggest that she _______.

• A) develop a formal target audience profile of demographic and psychographic characteristics and a needs analysis
• B) not worry about potential website visitors; once the website is published visitors will access the website in droves
• C) send an e-mail to her business associates and ask for their suggestions
• D) just consider anyone around the world as the website's target audience

Recognize the importance of environmental factors and community infrastructure in disease prevention.

Understand the historical development of public health initiatives and their impact on community health.

Analyze the role of government and non-governmental organizations in the advancement of public health.

Identify key figures and their contributions to public health and nursing.

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Definitions:

Cohort

A group of people defined most typically by having an event in common.

Cross-lagged

A study design often used in communication research to assess the direction and magnitude of relationships between variables at different points in time.

Double-barreled

Pertaining to questions or statements that address more than one issue at a time, often leading to confusion or muddled answers.

Double-negative

A grammatical construction that uses two negative forms to express a positive statement.