Hyunwoo Believes That Image-Oriented Ads Will Be More Persuasive for Individuals

question 73

Multiple Choice

Hyunwoo believes that image-oriented ads will be more persuasive for individuals concerned with the way they appear to others, whereas ads that stress product quality will be more effective for individuals who are less concerned with their public image.This belief represents the intersection of what two fields of study?

• A) Social psychology and clinical psychology
• B) Social psychology and cognitive psychology
• C) Social psychology and personality psychology
• D) Social psychology and sociology

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Definitions:

Transcontinental Railroad

A railway system that connects the Atlantic and Pacific coasts of the United States, completed in 1869 to facilitate commerce and the movement of people.

Federal Land Grants

Land given by the government to support various endeavors, such as the building of railroads or educational institutions.

Italian Immigrant Laborers

Refers to immigrants from Italy who, particularly during the late 19th and early 20th centuries, worked in various sectors in their new countries, often facing challenging conditions.

Economies of Scale

The cost advantages that enterprises enjoy due to their scale of operation, with cost per unit of output generally decreasing with increasing scale.