The Process by Which a Person Is Persuaded by Cues

question 20

Multiple Choice

The process by which a person is persuaded by cues in the persuasion context rather than thinking critically about the content of a persuasive message is called

• A)psychological reactance.
• B)theory of planned behavior.
• C)the peripheral route to persuasion.
• D)the central route to persuasion.

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Definitions:

Mental Module

The concept of specialized, domain-specific regions or networks in the brain responsible for various cognitive functions.

Preoperational Stage

According to Piaget, the stage of thinking between infancy and middle childhood, in which children are unable to decenter their thinking or to think through the consequences of an action.

Decenter

The cognitive ability to consider multiple aspects of a situation simultaneously, characteristic of more advanced stages of cognitive development.

Sensorimotor Stage

Piaget’s term for the stage of infancy during which the process of adaptation consists largely of coordinating sensory perceptions and simple motor behaviors to acquire knowledge of the world.