In Subliminal Perception,a Stimulus Is Not Consciously Perceived

question 27

Multiple Choice

In subliminal perception,a stimulus is not consciously perceived

• A) because the consumers' perception is directed elsewhere.
• B) because of distractions in the consumers' environment.
• C) because the stimulus is process by only unconscious brain activity.
• D) because the stimulus is close to the consumers' absolute threshold of perception.
• E) because the stimulus is perceived only by the left hemisphere of the consumers' brain.

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Definitions:

Original Maturity

This refers to the duration from the issuance of a bond or other fixed-income security until its due date.

Default Risk

The risk that a borrower fails to make the required payments on their debt obligation.

Canada Call Feature

A special feature on certain bonds that allows the issuer to redeem the bond before maturity in the Canadian market.

Maturity

Maturity indicates the date on which the principal amount of a financial instrument is due to be paid back.