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____ Is When a Stimulus Has Strong Emotional Relevance to the Consumer

question 55

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____ is when a stimulus has strong emotional relevance to the consumer.


Definitions:

Manipulate

To skillfully handle, control, or use something, often with the connotation of doing so in an unfair or deceitful manner.

Control

The capacity to sway or control how people act or how situations unfold.

Positive Pygmalions

The effect of higher expectations by leaders or teachers leading to improved performance among their students or subordinates.

Behavior Affects

The way an individual's emotions and attitude influence their actions and behaviors.

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