Attitudes Are More Likely to Predict Behavior When the Level

question 7

Multiple Choice

Attitudes are more likely to predict behavior when the level of involvement is high,and consumers think extensively about the information that gives rise to their attitudes.In which case would this be most likely be true?

• A) selecting a private school for children
• B) choosing a brand of pancake mix
• C) purchasing tickets to a movie
• D) purchasing a book
• E) choosing a brand of toilet tissue

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Definitions:

Homogeneous

Describing a group or set consisting of members or elements that are all of the same or a similar kind.

African American Families

Refers to the family structures, dynamics, and cultural heritage of individuals of African descent living in the United States.

White Families

Families identified or classifying themselves as belonging to the white racial group of people.

Maintained

Kept in an existing state or condition; preserved from failure or decline.