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Consumers Using a Disjunctive Model Set Up Minimum Cutoff Levels

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Consumers using a disjunctive model set up minimum cutoff levels for each important attribute.


Definitions:

Hunger

A sensation caused by a lack of food, leading to the desire to eat.

Positive Energy Balance

A state in which calorie intake exceeds calorie expenditure, resulting in weight gain.

Calories

Units of energy that measure the amount of energy supplied by food and beverages and the amount expended by the body in activities.

Aerobic Exercise

A form of physical activity that uses large muscle groups, can be maintained continuously, and is rhythmic in nature, aimed at improving oxygen consumption by the body.

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