Examlex
How does ambiguity in the information environment affect consumer susceptibility to marketing communications?
Predictive Cues
Indicators or signals that suggest the likelihood of a future event or outcome.
Purposive Behavior
Behavior that is goal-directed or undertaken with a specific intention or objective in mind.
Tolman
A cognitive psychologist known for his work on latent learning and cognitive maps in rats, challenging behaviorist theories.
Pheromones
Chemical substances released by animals (including humans) that affect the behavior or physiology of others of the same species, often involved in attraction.
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