Why Does Covert Participant Observation Help Eliminate the Hawthorne Effect

question 40

Multiple Choice

Why does covert participant observation help eliminate the Hawthorne effect?

• A) Because strict control is maintained over independent variables.
• B) Because only highly reliable and valid measures are used.
• C) Because statistical methods are used to wash it out.
• D) Because the individuals being observed are unaware that they are being observed.

Identify the role of portfolio analysis in corporate strategy.

Understand the concept and benefits of a product platform strategy.

Distinguish between exploratory and other research techniques in terms of scale, structure, and cost.

Understand the significance of consumer insights during the new product development process.

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Definitions:

Situational Variable

A factor that changes depending on the context or situation, affecting outcomes in research or behavior.

Altruism

The selfless concern for the well-being of others, often leading to helping behavior without expectation of personal gain.

Presence Of Other People

The influence of having one or more individuals physically present on the behavior, performance, and psychology of someone.

Victim

An individual who suffers harm or loss as a result of a crime, accident, or other event or action.