In an Advertisement,an Automobile May Be Linked with Status by Showing

question 77

Multiple Choice

In an advertisement,an automobile may be linked with status by showing a successful individual wearing expensive clothes and driving it into a house in what appears to be an upper-income neighborhood.This type of advertising would be a part of what is known as

• A) advertising myopia.
• B) communication block building.
• C) symbol communication.
• D) schema dissociation.
• E) associative creation.

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Definitions:

Medium Cool

A 1969 American film directed by Haskell Wexler that blends fictional and documentary techniques to tell the story of a television news cameraman amidst the social and political upheaval of the 1968 Democratic National Convention in Chicago.

Haskell Wexler

An influential American cinematographer and film director known for his work in films like "Who's Afraid of Virginia Woolf?" and "Medium Cool".

Auteurist Tendencies

The tendency in film making where the director's personal style and control over all elements of a film are emphasized.

Documentary Techniques

Methods and approaches used in documentary filmmaking to depict or represent reality, including interviews, archival footage, and direct observation.