Market Basket Analysis Is

question 44

Multiple Choice

Market basket analysis is:

• A)a data mart specific technique.
• B)a reporting technique.
• C)an RFM application.
• D)an OLAP application.
• E)a data mining technique.

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Definitions:

Extrasensory Perception

The claimed ability to gain information through means other than the known human senses.

Absolute Threshold

The minimum intensity of a stimulus that one can perceive, marking the boundary between detectable and undetectable levels of sensory input.

Taste Aversion

The learned avoidance of a particular food or drink because it was associated with a negative reaction, such as nausea or vomiting.

Synaesthesia

A condition in which one sense is simultaneously perceived as if by one or more additional senses, such as seeing sound.