The Interquartile Range Would Be an Appropriate Measure of Variation

question 36

Multiple Choice

The interquartile range would be an appropriate measure of variation for________.

• A) nominal level variables.
• B) continuous interval-ratio level variables only.
• C) ordinal level variables.
• D) discrete interval-ratio level variables only.

---

Definitions:

Homogenous Marketing

A marketing strategy where a company treats the market as a uniform entity by offering the same marketing mix to all consumers.

Psychographic Segmentation

Psychographic Segmentation is a marketing strategy that divides consumers into sub-groups based on shared psychological characteristics, lifestyles, or interests.

Reciprocity

An exchange where two parties provide mutual benefits or favors to each other, often fostering cooperation and positive social behavior.