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Homemade Soup Co. has advertised their soup in certain magazines using photographs showing bowls of their soup with pebbles at the bottom of the bowl. The pebbles were used to displace the soup in the bowl, forcing the vegetables and meat to the surface. This photographer's trick made the soup appear heartier than it was. An FTC staffer is thumbing through the latest edition of her favorite magazine. She notices the Homemade Soup Co. ad and goes to her kitchen, opens up a bowl of Homemade's soup and decides that her bowl of soup looks nothing like the one in the ad. What are the steps the FTC would take to proceed against Homemade Soup Co.?
Time Limit
A specific duration within which an action must be initiated or completed.
Mailbox Rule
A legal principle that an offer is considered accepted once the acceptance is dispatched, not when it is received by the offeror.
Verbal Acceptance
An agreement to the terms of an offer conveyed through spoken words rather than written.
Promissory Estoppel
A legal principle that prevents a promisor from retracting a promise when the promisee has relied on it to their detriment.
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