In the accompanying figure, item 2 is an example of ____.
Definitions:
Starbucks
A multinational chain of coffeehouses and roastery reserves known for its signature coffee drinks and café culture.
Transactional Advertising
Advertising strategies focused on directly driving sales or transactions, typically involving clear calls to action.
Augmented Reality
A technology that overlays digital information or images on the real world, enhancing the viewer's perception of reality through devices like smartphones or AR glasses.
Dark Marketing
Marketing activities that are not immediately visible or transparent to the general public, often targeted specifically through digital channels.
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