Examlex
Macroindicators describe
Off-Peak Pricing
is a pricing strategy where prices are lowered during times of less demand to encourage more consumption or use of a service.
Demand Variations
Refers to fluctuations in the market's desire for a product or service over time, often influenced by factors like seasonality, trends, and economic conditions.
Services Marketing
Services marketing is the promotion of intangible offerings that differ from physical products, focusing on service quality, customer relations, and experience management.
Four Ps
A marketing mix model that includes Product, Price, Place, and Promotion as key components to consider in marketing strategies.
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