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If the unemployment rate is 6 percent,that means that 6 percent of
Primary Motivation
The fundamental reason or driving force behind a person's actions or behavior.
Purchase Reason
Refers to the specific factors or motivations that influence a consumer's decision to buy a product or service.
VALS Typology
A marketing tool used to predict consumer behavior based on the individual's values, attitudes, and lifestyles.
Primary Motivations
Fundamental reasons or driving forces that inspire individuals to take action or behave in a certain way.
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