Examlex
Describe and discuss the actions of Hernán Cortés with regard to the Aztec society he encountered. Evaluate his actions in two ways: first, as they were viewed by his contemporaries, and second, as they appear to us today.
Cognitive Dissonance
The discomfort in one's mind caused by holding several contradictory beliefs, ideas, or values concurrently.
Central Route Persuasion
Central route persuasion is a method of persuasion that involves deeply processing the content of the message, focusing on the arguments and evidence presented.
Peripheral Route Persuasion
A means of persuasion that relies on superficial cues rather than the substantive quality of an argument, such as the attractiveness of a speaker.
Fundamental Attributional Error
The tendency to overemphasize personality-based explanations for behaviors observed in others while underemphasizing the role and power of situational influences.
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