At Any Given Time, an Interactive Button Is in One

question 49

Multiple Choice

At any given time, an interactive button is in one of ____ states.

• A) two
• B) four
• C) three
• D) five

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Definitions:

Organizational Buying

Organizational buying refers to the decision-making process and purchase activities undertaken by formal organizations to acquire products and services for their own use or production.

Product Benefit

The specific advantage or positive outcome a user can expect from using a product, often a key selling point.

Product Benefits

The advantages or positive outcomes that a user gains from using a product, which can range from functional improvements to emotional satisfaction.

Buying Center

A group of individuals within an organization who are involved in making a purchase decision, each member playing different roles in the process.