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The ____ behavior displays two images - one that displays by default, and one that replaces the default image upon an event.
Symbolic Characteristics
These are the abstract, intangible qualities that represent ideas or concepts associated with an entity or brand, such as identity and cultural significance.
Product Line
A group of related products marketed under a single brand name by the same company.
Product Life-cycle
A concept in marketing that describes the stages a new product goes through from introduction to growth, maturity, and decline.
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