Negative Feedback by a Tester on a Site's Color Scheme

question 86

True/False

Negative feedback by a tester on a site's color scheme should lead to changes, even when the color scheme matches other marketing material.

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Definitions:

Assortment

The range of products or services offered by a company to meet various customer needs.

General Merchandise

Refers to a broad category of products that includes many different types of items, often sold in large retail stores or supermarkets.

Broad Assortment

A wide range of products or services offered by a business to cater to various customer preferences and needs.

Wholesaler

A person or company that sells goods in large quantities at lower prices, typically to retailers rather than directly to consumers.