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____ energy results from a change in pressure which can cause high altitude sickness and scuba-diving injuries.
Secondary Audience
An indirect audience not primarily targeted but still affected by a message or product.
Primary Audience
The initial or most important group of individuals targeted by a message, campaign, or product, whose needs and preferences shape the content and delivery.
Cultural Assumptions
Presumptions shared by a group of people based on their cultural experiences and perceptions.
Demographic Factors
Characteristics used to categorize populations, such as age, gender, income, and education, important in market research and policy-making.
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