Examlex
A group leader is most effective when he or she is emotionally involved with the topic.
Final Consumers
The end-users or individuals who purchase products or services for personal use and consumption.
Corporate Advertising
A marketing strategy aimed at promoting a company as a whole, rather than its individual products or services, to build the corporate image and reputation.
Proctor & Gamble
A multinational consumer goods corporation specializing in a wide range of personal health/consumer health, and personal care and hygiene products.
Trade Advertising
Advertising aimed at professionals within a specific industry rather than the general public, to promote goods and services within that industry.
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