Key Terms Instructions: Please Define the Following Key Terms. Show Who

question 45

Short Answer

Key Terms
Instructions: Please define the following key terms. Show Who? What? Where? When? Why Important?
Congress of Vienna

---

Definitions:

Marketing Influence

The effect that marketing activities have on consumers' purchasing decisions and behavior.

Interactive Mediums

Platforms or channels that allow for two-way communication between users, typically involving digital technology.

Virtual Brand Communities

Online groups formed around the loyalty to and interest in a specific brand, fostering interaction among brand enthusiasts.

Consumer Networks

Consumer networks are social networks formed by individuals who share information, reviews, and experiences about products and services, influencing purchasing decisions.