Examlex
A balance of payments surplus means that more money flows out than in.
Direct Marketing
A form of advertising that communicates directly with targeted customers through various channels to generate a response or transaction.
Product Placement
A marketing strategy where branded products are placed in entertainment media, making them visible to audiences.
Initial Demand
The initial interest or requirement for a product or service when it is first introduced to the market, influencing the success and strategy for new launches.
Radio Advertising
A form of marketing communication that uses radio waves to promote products, services, or ideas to the listening audience.
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