To Establish a WAN Link to Remote Computers and Networks

question 19

Short Answer

To establish a WAN link to remote computers and networks, a LAN can use the same telecommunications network you use to talk on the phone; this network is often referred to as public switched telephone network (PSTN)or ______________________________ (POTS).

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Definitions:

Purchase Decisions

The process by which consumers identify needs or desires, gather information, evaluate alternatives, make the buying choice, and reflect on the satisfaction with the purchase.

Consumer Decision-Making Process

The stages a consumer goes through, from identifying a need to post-purchase evaluation, in choosing a product or service.

Hierarchy Of Effects Model

A marketing model that outlines the sequential steps consumers typically go through, from awareness of a product to purchase decision.

Product Awareness

The extent to which potential customers recognize or are familiar with a product or brand.