In _____ E-Commerce, Many Purchases May Be Based on Impulse

question 35

Multiple Choice

In _____ e-commerce, many purchases may be based on impulse.

• A)business-to-business
• B)business-to-consumer
• C)business-to-government
• D)consumer-to-business

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Definitions:

Lewin's Planned Organisational Change Model

A framework proposed by Kurt Lewin that outlines change as a three-step process: unfreezing, changing, and refreezing, to facilitate successful organizational change.

Changing Phase

A period or stage in which significant alterations occur within a process, system, or organizational structure.

Changing Phase

The transitional stage in a process, organization, or system where changes are being implemented or are about to occur.

Refreezing Phase

The final stage in the change process where new behaviors are solidified into normal practice within an organization.