Given Its More Than Fifty Percent of Market Share Over

question 33

Multiple Choice

Given its more than fifty percent of market share over fifty years ago, why did General Motors (GM) fail?

• A) GM did not cut fixed operating costs deeply enough.
• B) GM did not understand how external factors interact.
• C) GM did not look for clues to explain its efficiencies.
• D) GM did not forecast the number of cars sold in China.

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