Many Services Have Aspects That Consumers May Never Be Able

question 30

Multiple Choice

Many services have aspects that consumers may never be able to evaluate, even years after the purchase and consumption of the service. These attributes are called

• A) search qualities.
• B) performance attributes.
• C) experience qualities.
• D) immeasurable attributes.
• E) credence qualities.

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Definitions:

Generation

Describes a group of individuals, most often within a society, born and living around the same time, sharing similar cultural experiences and historical events.

Socioeconomic Status

A measure of one's combined economic and social position in comparison to others, often based on income, education, and employment.

Life Span

The maximum duration of life of a species or individual, or a narrative account of major events and life stages from birth to death.

Pattern

A repeated decorative design or a regular and intelligible form or sequence discernible in the way in which something happens or is done.