Which of the Following Statements About Nonprice Competition Is False

question 62

Multiple Choice

Which of the following statements about nonprice competition is false?

• A) Companies that use nonprice competition do not need to keep track of their competitor's prices.
• B) A company must be able to distinguish its brand through some unique feature in order to successfully engage in nonprice competition.
• C) A firm using nonprice competition can build loyalty to both its company and its products.
• D) When using nonprice competition, a company should promote the distinguishing characteristics of its brand.
• E) Buyers must view the distinguishing characteristics of a product offered through nonprice competition as being important.

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Definitions:

Null Hypothesis

A statement in statistics that proposes there is no significant difference or effect, and any observed difference is due to sampling or experimental error.

Hypothesis Testing

A statistical method used to determine whether there is enough evidence in a sample of data to infer that a certain condition holds for the entire population.

Null Hypothesis

A hypothesis in statistical analysis that suggests no significant effect or relationship between variables, serving as the default position until evidence suggests otherwise.