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In Which Process Are the Strategies, Environment, and Resources of an Organization

question 8

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In which process are the strategies, environment, and resources of an organization examined to determine where training emphasis should be placed?


Definitions:

Brand Equity

The value and strength of a brand that is derived from consumers' perceptions, recognition, and loyalty towards the brand.

Calculated

Pertains to something determined through the use of mathematical methods or a process of careful thought and consideration.

Generic Brands

Products that are sold under a retailer’s brand name rather than a manufacturer’s brand name, usually at a lower price and with simpler packaging.

National Brands

Brands that are marketed and recognized across an entire country, offering a consistent product or service experience nationwide.

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