Sometimes Managers Know That Marketing Research Is Not Needed

question 9

Multiple Choice

Sometimes managers know that marketing research is not needed. In which of the following cases would marketing research NOT be needed?

• A) Competitors have introduced a successful new product and it is too late to respond.
• B) Brand managers wish to assess the profitability of different items in the product line and this information is available from the internal reports system.
• C) There have been significant changes in the demographic characteristics of the market since marketing research was last conducted.
• D) A competitor has introduced a new innovative distribution system.
• E) An internal analysis indicates that the company is losing distributors at an alarming rate.

Understand the basics of what constitutes a file and a folder in computer systems.

Recognize the role and features of the operating system in managing computer resources and user interfaces.

Comprehend the impact of installing device drivers and system updates on system stability.

Become familiar with authentication practices and the concept of preemptive multitasking in operating systems.

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Definitions:

Direct Labor-Hours

The total hours of labor directly involved in the production of goods, a key factor in calculating labor costs.

Estimated Total Overhead

The projected total of all indirect production costs, including but not limited to utilities, rent, and administrative expenses.

Assembly Department

A section within a manufacturing facility where components are assembled into final products or where significant assembly work is performed.

Total Overhead Applied

The total amount of overhead costs allocated to products or services based on a predetermined overhead rate.