Which of the Following Represents a Competitive Intelligence Practice That

question 153

Multiple Choice

Which of the following represents a competitive intelligence practice that is both legal and ethical?

• A) A firm hires a competitor's employee and asks that employee to share the names and addresses of business contacts from his/her previous job.
• B) An executive attends a trade show solely to obtain a competitor's brochures, listen to sales pitches, and ask questions about the competitor's products.
• C) A city council member shares information about the decision process for selecting a contractor to build a new library wing with his wife, an executive with a construction firm bidding on the contract.
• D) A marketing manager at Smith-Phillips, Inc., sells confidential plans for the company's expansion into the Far East to a firm that is not a direct competitor.

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Definitions:

Environment

The environment or the conditions under which a person, animal, or plant exists or functions.

Culture

The social behavior, norms, knowledge, beliefs, arts, laws, customs, capabilities, and habits of the individuals in these groups.

Genes

Units of heredity made up of DNA, responsible for governing characteristics and traits passed from parents to offspring.

Father Care

The involvement and care provided by a father to his children, which can include emotional support, physical care, and financial provision.