Statistically Speaking, Which of the Following Individuals Would Be More

question 8

Multiple Choice

Statistically speaking, which of the following individuals would be more likely to experience thoughts of suicide as well as higher levels of binge drinking?

• A) Samantha, a 20-year old heterosexual female
• B) Sheila, a 20-year old lesbian female
• C) Daniel, a 20-year-old gay male
• D) Derrick, a 20-year old bisexual male

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Definitions:

Social Media

Digital platforms and websites that enable users to create, share content or participate in social networking.

Digital Natives

Individuals born or brought up during the age of digital technology, therefore are familiar with computers and the internet from an early age.

Generation Z

The demographic cohort following Generation Y (Millennials), typically defined as those born from the mid-1990s to the early 2010s, known for being digital natives.

Two-Way Digital Conversations

Interactions between brands and consumers or between individuals that occur through digital platforms, allowing for mutual communication and feedback.