Case 3 Melissa Is About to Create an E-Mail Account

question 93

Multiple Choice

Case 3 Melissa is about to create an e-mail account. She plans to use her e-mail account to contact her many friends and to aid in the search for a job. She plans to e-mail her resume with a general message to each of the potential employers. The same message can be used for each of the recipients. To e-mail her resume to all of her target employers without the employers knowing that she is e-mailing to multiple recipients, she should use ____.

• A) Bcc
• B) Cc
• C) Reply All
• D) To

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Definitions:

Goodwill

Goodwill is an intangible asset representing the value of a company's brand, customer relationships, employee relations, and other factors not accounted for separately on the balance sheet.

Normal Rate of Return

The typical amount of profit that an investment is expected to generate, considered as a benchmark or standard for comparison.

Negative Goodwill

Occurs when a company acquires another for a price less than the fair value of its assets. It is recognized as a gain in the acquirer's income statement.