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A(n) _________________________ is a portable, inexpensive storage medium that consists of a thin, circular, flexible plastic Mylar film with a magnetic coating enclosed in a square-shaped plastic shell.
Segmentation Strategy
A marketing approach that involves dividing a broad target market into subsets of consumers with common needs or characteristics.
Prince Sports
A brand known for manufacturing and selling sporting goods, particularly in tennis and squash.
Target Markets
Target markets are specific groups of potential customers identified by businesses as those most likely to purchase their products or services, characterized by shared demographics, interests, or needs.
Criteria
Standards or benchmarks used to evaluate or make judgments about the quality, success, or effectiveness of something.
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