Examlex
A(n) _____ is an electronic document that can contain text, graphics, sound, video, and links.
Market Position
Refers to a brand's unique place in the minds of consumers, relative to competitors, based on attributes like quality, price, and benefits.
Cash Fund
A reserve of cash set aside for specific purposes, emergencies, or investment opportunities within a business.
Product Hierarchy
The classification of a company's products into a structured order from basic needs to specific items that satisfy those needs, often represented as a layered pyramid.
Augmented Product
A product enhanced with additional features, benefits, or related services that distinguish it from core and actual products to create added value.
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