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Steve Has Built an Online Shopping Website and He Would

question 47

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Steve has built an online shopping website and he would like to increase his website ranking in the search results.You are his consultant.Which of the following would you recommend for him to help achieve his goal?


Definitions:

Corporate-Level Strategy

Involves decision-making at the highest level of a company, focusing on the overall scope and direction of the organization.

Strategic Planning

The process of defining a business's strategy, directions, and making decisions on allocating its resources to pursue this strategy.

SBUs

Strategic Business Units are individual units within a larger company, focusing on specific markets or products and having their own mission, objectives, and competitors.

Corporate Level

Pertains to high-level strategic decision-making that concerns the entire organization, involving actions such as mergers, acquisitions, and overall growth strategies.

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