Examlex
An 82-year-old man with a history of advanced Alzheimer dementia is brought to the hospital by his daughter, who is his power of attorney and caregiver. She says that her father is increasingly confused and verbally aggressive. He is admitted to the hospital and found to have a urinary tract infection. Intravenous antibiotics are initiated and he appears less disoriented and agitated but remains unable to recall nursing instructions throughout the day and is fairly nonverbal. Three days into his treatment, the antibiotic order expires and is missed by the physician, nurses, and pharmacy staff. The patient receives no medication for 2 days before the error is noted and corrected. There are no consequences to this error other than extension of his hospital stay by 2 days. Which of the following is the most appropriate course of action?
TAM
Total Addressable Market, which refers to the overall revenue opportunity available or potential market for a product or service.
Exclusionary Personas
User archetypes designed to outline the characteristics of potential users who are specifically not the target audience for a product or service, aiming for a more focused marketing strategy.
Entrepreneur
A person who creates, organizes, and manages a business venture, taking on financial risks in hopes of profit.
Early Majority
A term used in the diffusion of innovations theory to describe the first significant segment of the population to adopt a new product or innovation after the early adopters.
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