Expanded Permission Marketing Is Necessary in the Mobile Marketing Environment

question 36

Multiple Choice

Expanded permission marketing is necessary in the mobile marketing environment because:

• A)government regulations establish the kind of permissions that are necessary.
• B)mobile customers want control over how much information they receive and when.
• C)it is required by geographical location software.

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Definitions:

Direct Materials Price

The cost per unit of raw materials that are directly traceable to the production of goods.

Direct Labor Rate Variances

The difference between the actual cost of direct labor and the expected (or standard) cost, used in variance analysis to monitor labor costs.

Budgeted Standards

Budgeted standards represent targeted financial goals or benchmarks that a company aims to achieve within a certain period, often used in performance assessment and planning.

Raw Material

Basic substances in their natural, modified, or unprocessed states, used in the production or manufacturing of goods.