Discuss How Marketers Might Design Their Sites Differently to Optimize

question 22

Essay

Discuss how marketers might design their sites differently to optimize customer experience based on whether the site is transactional versus experienced based.Use an example of each kind of site and give three examples of tools and techniques that could be used to create a smooth customer experience.

---

Definitions:

Neo-Marxism

An approach that applies Marxist theories and methods to contemporary issues, emphasizing culture, ideology, and the role of the state.

Urban Proletarian

A member of the working class who lives in an urban area, often associated with the industrial labor sector.

Agrarian

Relating to the cultivation of land or the agricultural sector of the economy.

Nationalistic Differences

Highlight the distinguishing beliefs, values, and practices that stem from strong identification with one's nation, leading to variations among countries.