The New "Rising Stars" Ad Formats Were Designed Because

question 19

Multiple Choice

The new "Rising Stars" ad formats were designed because:

• A)old formats were no longer usable.
• B)the job of the IAB is to make as many formats available as they can.
• C)the new formats respond to the need for better brand development ads.

---

Definitions:

Social Ostracism

The phenomenon where individuals or groups are excluded or ignored by wider society or within specific social settings.

Hand-weavers' Guild

An association of artisans skilled in hand weaving, focused on the preservation and advancement of their craft.

Social Identity

An individual's sense of self based on their membership in social groups, such as nationality, religion, gender, ethnicity, influencing their perceptions and interactions.

Maternal Leave

A period of authorized absence from work for a mother before and after giving birth to care for her newborn; also known as maternity leave.