When the Internet Auction Company EBay Opened a Version of the Company

question 130

True/False

When the Internet auction company eBay opened a version of the company called eBayfrance for the French market,that was an example of market penetration.

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Definitions:

Operational CRM

Customer relationship management focused on the direct interactions with customers, aiming to enhance customer service, sales, and marketing operations.

Back-Office

Refers to the administrative and support personnel in a company who are not client-facing, involved with functions such as accounting, IT, and human resources.

Customer Acquisition

The process of bringing new customers to a business through various marketing and outreach strategies.

Operational CRM

Refers to the components of CRM (Customer Relationship Management) that deal with direct interactions with customers, including service, support, and sales automation.